PNA Calendar of Events

  • Advertising 201 - Harrisburg

    Location: Harrisburg
    Date: Jul 28, 2016 - Jul 28, 2016
    Learn how to better manage sales calls, handle objections and improve negotiation skills while also building multimedia proposals that give advertisers a reason to act. Generate more revenue through improved efforts.
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  • 2016 Newspaper of the Year Contest

    Date: Aug 22, 2016 - Aug 22, 2016
    The Newspaper of the Year contest gives Pennsylvania news media companies the opportunity to showcase the efforts of their entire staff. The purpose of this contest is to recognize outstanding newspaper work, with an emphasis on overall excellence.
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  • On the Road - Allentown

    Location: Allentown
    Date: Aug 26, 2016 - Aug 26, 2016
    We’re hitting the road and bringing valuable advertising and editorial training to eastern Pennsylvania. Two tracks are available! For advertising sales reps and managers, we have revenue-generating sales strategies, using research to dazzle clients and digital sales suggestions. For reporters and editors, we’ll have data journalism as well as legal issues with newsgathering and technology along with updates on the Sunshine Act and Right to Know.
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  • Sales Leadership Training

    Location: Harrisburg
    Date: Aug 30, 2016 - Aug 30, 2016
    Managing a staff of ad sales reps can be a challenging job; it’s more than just meeting quotas and closing sales. Sales managers are leaders. Learn to be a successful manager and make a difference as a sales leader!
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  • 2016 PNA Advertising Conference

    Location: Kalahari Resort & Convention Center
    Date: Sep 21, 2016 - Sep 23, 2016
    The PNA Ad Conference focuses on the unique needs of both display and classified advertising directors, managers and sales reps. Participants attend information-packed sessions concerning new lead generation, native advertising, success in event planning and driving business. Programming also includes separate session tracks for managers and sales reps.
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  • Best Practices Workshop: Grow Revenue/Grow Audience

    Location: Harrisburg
    Date: Sep 29, 2016 - Sep 30, 2016
    A new and improved update of the traditional circulation management leadership training! This re-structured program will feature hands-on sessions focusing on retention, revenue and sales. For seasoned veterans needing a jolt of energy as well as newbies learning the ropes.
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  • Noontime Update: The Top 10 Danger Areas for Advertising (and How to Handle Them)

    Date: Oct 06, 2016 - Oct 06, 2016
    The PNA Legal Team will address some of the most common legal issues facing your newspaper’s advertising team and answer questions.
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  • 2016 Eliza Northrop Beale Workshop for Weeklies

    Location: Harrisburg
    Date: Oct 14, 2016 - Oct 15, 2016
    Through the generous support of the Observer Publishing Co. and the Northrop family, this 1 1/2--day workshop offers presentations and roundtables to help today's weekly publisher find success.
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  • PNA Annual Convention

    Location: Omni Bedford Springs Resort
    Date: Nov 02, 2016 - Nov 04, 2016
    For the 92nd year, PNA's Annual Convention will bring together publishers, general managers and owners for two and a half days of educational opportunities, serious discussions and social gatherings. Industry leaders and expert speakers share valuable knowledge on the latest issues affecting revenue, staffing, management, growth and change.
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  • Sharon Johnson Memorial Workshop

    Location: Harrisburg
    Date: Nov 17, 2016 - Nov 17, 2016
    For 30 years, Sharon Johnson connected with the readers of The Patriot-News (Harrisburg) through her arts and entertainment writing. Her witty and informed style made her a must-read in central Pa. In honor of Sharon's memory, this workshop will focus on important issues or concerns on writing.
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Contact Us  |  3899 North Front Street, Harrisburg PA 17110  |  Phone: (717) 703-3000  |  Fax: (717) 703-3001