The PNA Ad Conference focuses on the unique needs of both display and classified advertising directors, managers and sales reps. Participants attend information-packed sessions concerning optimal online sales efficiency, incorporating social media into your advertising plan, unique sales pitches and making cold calls that bring results. 2012 Recap:
The fourth annual PNA Advertising Conference was held September 26 to 28, 2012, at the Hilton Harrisburg. More than 70 advertising directors, managers and sales reps from many Pennsylvania newspapers came together for "An Explosion of Ideas!" New this year, attendees were given the option to follow a session track specifically designed for managers and sales reps. 2012 Advertising Contest "Best of Show" winners:
Classified Winner: Trib Total Media, Pittsburgh, Pa.
Display Winner: The Morning Call, Allentown, Pa.