PNA Calendar of Events

Lunch and Learn: Discover Tumblr and How to Best Use It in Your Newsroom

  • Date: Jun 25, 2013 - Jun 25, 2013
  • Address: Webinar
  • Contact: Kathleen Landis
  • Email: KathleenL@pa-news.org
  • Phone: 717-703-3012

Are you looking to enhance your community engagement through social media?  You’ve mastered Facebook and Twitter, but there’s more.  Tumblr is an easy-to-use social blogging tool that helps you to share multimedia content, promote and generate story ideas and network with readers and other journalists.

Mark Coatney, Tumblr’s Director/Media Evangelist, explains how you can best use Tumblr in this convenient, inexpensive and valuable webinar.   He’ll share best practices from news organizations and individuals who are using Tumblr with success.  From creating an effective Tumblr to making the most of its various features, Coatney will show you the ropes and maximize your efforts.

Workshop is scheduled for 12 noon.  Approximately 45 to 60 minutes long.  Cost: $10 per phone line/webinar login for PNA members; $20 for non members.  To register, email Kathleen Landis or phone her at 717-703-3012.

Our Presenter: Mark Coatney
Mark Coatney works for Tumblr as their Director/Media Evangelist. He was an editor with primary responsibility for social media for Newsweek, where, in addition to conventional assigning/editing, his big initiatives were the Newsweek Tumblr, as well as handling Twitter, Facebook and other audience engagement platforms for Newsweek.

Before that he was a writer and editor for Time magazine and was one of the founders of its Website, Time.com.  He's a graduate of the University of Kansas and and he does indeed believe that there’s no place like home.

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