This workshop, created exclusively for weekly publishers and managers, is made possible through the generous support of the Observer Publishing Co. and the Northrop family, in memory and honor of Eliza Northrop Beale*.
The 2014 workshop features a keynote presentation by Paul Barrett, president and publisher, Finger Lakes Publishing, Geneva, New York. Barrett will share insights into the success of his community newspaper Finger Lakes Times and his weekly publications and magazines. Barrett is also a former founder and publisher of a weekly newspaper in Mississippi and he leads the Tioga Publishing Company, Wellsboro. Also highlighting the sessions are a postal update with Brad Hill, president of Interlink and a representative of NNA’s Mailers’ Technical Advisory Committee. In addition, the workshop includes sessions on legal issues as well as marketing and advertising.
When: October 17, 5 to 8 p.m. and October 18, 8 a.m. to 4 p.m.
Beginning on Friday, October 17, and continuing on Saturday, October 18, this one and a half day workshop offers interactive presentations and roundtables to help today's weekly publisher find success. From management to legal issues, to generating revenue and finding an online presence, today's most pressing topics are addressed. Sessions historically have explored website content and advertising, postal issues, human resource concerns, writing and editing for your readers and more. With a focus on engaging the local audience and maintaining the valuable, strong and unique role of small community newspapers, publishers and managers are encouraged to find solutions together throughout the workshop.
This is a complimentary workshop (including overnight accommodations) and registration will be accepted on a first come, first served basis with only 12 participants accepted. Registration materials are available.
For more info on the workshop and Liza Beale, click here.
For a detailed schedule, click here.
To register, download a registration form.
*About Liza Beale: An active and committed member of her community and the PNA, Liza Northrop Beale died unexpectedly at age 49, in 2009. She was the general manager of The Almanac in McMurray and was set to receive the PNA Foundation's Newspaper of the Year for non-dailies when she took ill. She also served as editor of the magazines Southepointe Today and Suburban Living and was the former editor of The McDonald Record-Enterprise. She was a director on the board of the Observer Publishing Company, and served as Vice President on the PNA Foundation. An award-winning journalist, Liza was recognized for her writing with Keystone Press Awards, SPJ and was a finalist for the prestigious Golden Quill.