• National survey shows classified opportunity

      • Jan 25, 2012
    Pulse Research has released the results of the just concluded Quarter 4, 2011 Pulse of America readership and consumer shopping survey with almost 6,000 sample from all 50 states.
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  • Commonwealth Court grants access to school board member emails

      • Jan 25, 2012
    In Easton Area School District v. Baxter, the Commonwealth Court ordered the school district to supply emails sent between individual board members and the superintendent over the course of one month in 2010. Chris Baxter, a reporter with The Morning Call (Allentown) at the time, requested access to the emails.
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  • PNA Welcomes New Affiliate Member, Local Yokel Media

      • Jan 18, 2012
    PNA is delighted to welcome our newest affiliate member, Local Yokel Media. Local Yokel Media is the internet's first hyperlocal online ad marketplace. Studies show that 80% of local business transactions occur within 15 miles of consumers' homes. Local Yokel Meida focuses on those 15 miles. They empower local businesses to efficiently reach audiences in their immediate service area with the proprietary platform that drives results with virtually no wasted media. At the core of the LYM marketplace are local publishers who reach into local communities. They are trusted sources for hyperlocal news and content affecting those communities. This level of granular, local targeting can dramatically increase ad receptivity and performance.
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  • Philadelphia Media Network Selects Brainworks Integrated Advertising Software

      • Jan 11, 2012
    Parent company of The Philadelphia Inquirer, Philadelphia Daily News and philly.com select Brainworks to partner with their technology driven innovation initiatives. Sayville, NY, December 22, 2011 – Philadelphia Media Network (PMN), publisher of The Philadelphia Inquirer, Philadelphia Daily News and philly.com has selected Brainworks Software to provide a fully hosted, centralized, advertising software system. PMN will implement a complete Brainworks integrated advertising system including classified, retail, preprint and online advertising, as well as classified self-service web ad order entry, advertiser web access, data mining, sales force automation, integrated marketing, sales budgeting, pagination and Morcor’s Xpanse Ad Tracking system.
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  • CivicScience: New Year, New Features

      • Jan 05, 2012
    Starting Jan. 4, CivicScience introducing a series of new features for your CivicScience iQpoll that were developed over the past few months at the request of our web publisher partners.
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