Last year, Digital First Media challenged its newspapers to submit creative and community-focused ideas for their newsrooms. The Mercury in Pottstown generated a proposal for a public space where the Pottstown community could gather for meetings and events, have access to computers and peruse newspapers’ archives, among other activities. In May 2012, The Mercury staff learned that their project was one of ten community newsroom projects across the country selected for funding through Digital First Media. A month later, on June 20, The Mercury in Pottstown opened the doors to its Community Media Lab.