HARRISBURG, Pa., Nov. 15, 2013 –The Pennsylvania NewsMedia Association is proud to debut its documentary on the strength of Pennsylvania’s newspapers: Strong Newspapers, Strong Communities.
In 2013, PNA staff visited members across the state to talk about the many ways Pennsylvania newspapers are reaching and serving their readers and communities. “The video really showcases the strength and vitality of the news media industry in Pennsylvania,” said PNA president Teri Henning. “It highlights the optimism shared by many in our industry, and shows what an exciting time it is to be in the news media business.”
At its core, the video examines the role that today’s newspapers serve in their communities. It also underscores the many ways that Pennsylvania newspapers are evolving to meet the needs of their readers and advertisers. “While our print products continue to play a critical role in serving our customers, Pennsylvania’s news media companies are reaching more people, in more ways, than at any time in history,” said Thomas Northrop, publisher of the Observer-Reporter and The Almanac (Washington, Pa.) and PNA Chairman. “You can choose to be intimidated or energized by the evolution of our industry, and I think this video shows that Pennsylvania newspapers have chosen the latter.”
To view the video, visit the PNA’s YouTube channel or click here. The video was made possible with funds from the PNA Foundation’s Foundation Fellows’ Fund for the Future.
The PNA, founded in 1925, is the nonprofit trade association for print and online media in the Commonwealth of Pennsylvania. Its mission is to advance the business interests of Pennsylvania news media companies and to promote a free and independent press. It has more than 300 newspaper and media members, including daily, weekly, and college newspapers and online publications.