Promotional Spotlight: Billy Penn’s Ultimate Philly Cheesesteak Contest
Some like American cheese. Some prefer provolone. Some eat so much Whiz that it basically flows through their veins. In the end, it doesn’t matter: A cheesesteak is a cheesesteak. But if…
Read MorePromotional Spotlight: The Tribune-Democrat’s Johnstown Bridal Showcase
The Tribune-Democrat (Johnstown) recently hosted its 11th annual Johnstown Bridal Showcase at the Frank J. Pasquerilla Conference Center. The event is always held on the Sunday before the Super Bowl – just…
Read MorePromotional Spotlight: The Times Old Newsies
On the first Friday of every December, The Times Old Newsies, a group of more than 300 good-hearted volunteers from the community, give up a day of work to stand on street…
Read MorePromotional Spotlight: The Citizens’ Voice Readers’ Voice Awards Contest
After 25 years, The Citizens’ Voice (Wilkes-Barre) is bringing back a favorite – the Readers’ Voice Awards Contest. Over a one-month period, readers will have the opportunity to cast their votes…
Read MorePromotional Spotlight: The Times-Tribune’s Times Traveler Tours
To expand the brand of The Times-Tribune’s (Scranton) “Times Traveler” pages – a feature that publishes photos of readers in vacation spots holding a copy of the newspaper – The Times-Tribune created…
Read MorePromotional Spotlight: Chester County Press’ Valentine’s Day Extravaganza
To further engage its readers and drive traffic to its website, the Chester County Press (Oxford) sponsored a Valentine’s Day Extravaganza contest inviting readers to go online and register to win one…
Read MorePromotional Spotlight: Herald Standard’s Be Local Network
In an effort to educate residents and visitors about the importance of thinking, buying, investing and visiting locally-owned, independent businesses to help strengthen the local economy, the Herald-Standard (Uniontown) is marketing…
Read MorePromotional Spotlight: Reading Eagle’s Subscriber Loyalty Event Program
Retention of current subscribers is critical for a newspaper’s success. To support this initiative, the Reading Eagle launched a Subscriber Loyalty Event program that rewards subscribers by offering free tickets to local…
Read MorePromotional Spotlight: The Caucus
LNP Media Group, Inc. (Lancaster) recently launched the first edition of The Caucus, a weekly, print-only publication focusing exclusively on Pennsylvania government and politics. The mission of The Caucus is to carefully,…
Read MorePromotional Spotlight: Altoona Mirror’s Season of Sharing
The Altoona Mirror Season of Sharing is a holiday fundraiser that aims to combine the power of the local newspaper, the expertise of the Central Pennsylvania Community Foundation and the generosity of…
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