Advertising Support: Shout-Outs

Advertising Support: Shout-Outs

Connect with Family and Friends
through Social Distancing “Shout Outs”

Research company CivicScience recently discovered that more than one-fourth of Americans say they miss gathering with friends the most during this time of quarantine. As the local community newspaper, you can provide them with a unique opportunity to publicly exchange warm messages and greetings.

Through social distancing “Shout Outs,” readers can post messages to family and friends through the classifieds or other dedicated section of your publication. Both line ads and templated display ads can be offered.

This idea can also be used to celebrate upcoming special events, including Mother’s Day, Memorial Day and graduations, as well as to acknowledge those who would have participated in spring sports activities, high school concerts and musicals, religious celebrations, etc.

If you need assistance developing a campaign, PNA can help. Email communications@pa-news.org.

 

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