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You’ve heard of KISS? Now learn about DISS – Digital Inventory Sales Simplified!

Date

Apr 26, 2022

Location

Virtual

Contact

Teresa Shaak

Phone

717-703-3003

 

You’ve heard of KISS? Now learn about DISS – Digital Inventory Sales Simplified! 

Does the thought of selling digital advertising keep you tossing and turning at night? Before you reach for that bottle of Melatonin, register for this informative session that will demystify the digital sales process.  

True to the intent of the KISS principle – keep it simple, stupid, don’t miss this high-energy, yet down and dirty session that will cover all that you need to know. From tips on building print and digital packages, to strategies that get the conversation with your advertisers started, this is sure to be the webinar of your dreams. 


Presenter:

Sales Coach. Trainer. Creator. Mentor. I’m Robin Thompson and I’m a Sales/Talent Development Manager at Advance Local, the parent company of Syracuse.com and The Post-Standard. After spending 30 years working with local and national clients at The Post-Standard in media sales management, I transitioned to my current position where I focus on new hire onboarding, sales training, coaching, product knowledge and revenue generation.  My goal is to develop media sales professionals who can help their clients navigate today’s digital world.

Born and raised in St. Louis, I have an advertising degree from the University of Missouri School of Journalism.  Since one of my mantras is “learning never stops,” I recently completed a 6-month Business of Cannabis certificate program through Syracuse University to cultivate my knowledge in this rapidly expanding industry. 

In my downtime I love outdoor gardening, reading on my Kindle, everything rock n’ roll, and anything hockey.


Over the course of this five day virtual event, you will participate in interesting and motivating daily training sessions led by notable industry experts.

Whether you are new to advertising sales or are a seasoned veteran, you will walk away with practical and effective tips and solutions to help boost your advertising revenue.

Learn more about this no-cost event and register today.


The Advertising Symposium is free of charge to PNA members.

To register, complete the form below.  A confirmation with log in instructions will be sent to registrants one day prior to each event.

Details

Date:
April 26
Time:
10:00 am - 11:00 am
Event Categories:
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Event Tags:
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Organizers

Pennsylvania NewsMedia Association
Pennsylvania NewsMedia Association Foundation

Register today for PNA’s convenient and complimentary Advertising Symposium! By attending this virtual event, you will:

  • Hear from the best of the best sales superstars, who will share their secrets for advertising success
  • Learn about DISS – Digital Inventory Sales Simplified
  • Gather proven products and promotions that you can replicate at your publication
  • Understand how to build a positive readership message to increase advertising sales opportunities
  • Discover tips and tricks for hiring and retaining a successful advertising sales team

Advertising Symposium Schedule


The best of the best sales superstars share their secrets for advertising success


You’ve heard of KISS? Now learn about DISS – Digital Inventory Sales Simplified!


Imitation is the sincerest form of flattery – proven products and promotions that you can replicate at your publication


Accentuate the positive and eliminate the negative – how to build a positive readership message to increase advertising sales opportunities


Tips and tricks for hiring and retaining a successful advertising sales team