Promotional Spotlight: Williamsport Sun-Gazette’s Holiday Sweepstakes

The Williamsport Sun-Gazette is hosting a holiday sweepstakes promotion that offers local retailers a unique opportunity to connect with consumers. Depending on the advertising package selected, merchants supply a prize that readers register to win, and in return, they receive a variety of print and digital ads, along with email and Facebook marketing opportunities, to highlight their business from Nov. 3 – Dec. 13.

Ads promoting the sweepstakes will run in/on the Sun-Gazette’s print, digital, email and Facebook page. The goal is to drive consumers to a central website to register to win the different items, including the grand prize of $1,000 plus a trip. Each participating retailer receives a mini-site that will include information about the prize they have provided.

The sweepstakes is estimated to generate more than $12,000 in revenue for the Sun-Gazette.

For more information, contact John Leeser.

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