Advertising Symposium

Whether you are new to advertising sales or are a seasoned veteran, join your colleagues from across the state for a five-day virtual event that includes exciting training sessions presented by notable industry experts.
Hear from the news media industry’s insiders on a wide variety of topics, including successful new revenue-generating ideas, print and digital sales tools and tactics, design tips, management considerations and best practices that can be easily implemented. With sessions conveniently scheduled over a week, you may register for the presentations and discussions that are of most benefit to you.

Advertising Symposium Schedule

Monday, April 19

Building Better Ads: Advice from the Design Desk – 10 a.m.

Branded Content: A unique, engaging and profitable advertising option – 3 p.m.

Tuesday, April 20

Practices from around the world: who is winning the revenue war, and why? – 11 a.m.

Wednesday, April 21

Best Practices for Optimizing Your Programmatic Campaigns – 10 a.m.

Build Better Relationships with Advertising Agencies and Boost Your Share of the Advertising Business – 3 p.m.

Thursday, April 22

Proven and Successful Revenue Generating Ideas – 11 a.m.

Data-Driven Advertising: Using data and information to create more effective sales calls – 3 p.m.

Friday, April 23

Securing Profitable Salespeople – 10 a.m.

Session Descriptions