Executive Committee
VICE CHAIRWOMAN
Jennifer Bertetto
President & CEO · Trib Total Media, Inc.
(724) 779-7160 · jbertetto@tribweb.com
Jennifer Bertetto has been the President and CEO of Trib Total Media since 2015 and has been employed by the company since 1998. Under her leadership, the Trib has been named the “Best Overall Newspaper” by the Keystone Chapter of the Society of Professional Journalists for four of the last five years. The Trib is also a three-time Emmy winner and the recipient of a national Edward R. Murrow award for best feature.
In her spare time, Jenn enjoys spending time with her husband of 24 years, Keith, and their five cats. She is currently reading The Advantage by Patrick Lencioni and Scooter the Therapy Cat by Betsy Kennon. She is an exercise enthusiast and has worked out seven days a week for over 13 years without missing one day.
SECRETARY/TREASURER
Bob Geiger
Vice President of Sales · PennLive/The Patriot-News
(717) 255-4162 · rgeiger@pennlive.com
Bob Geiger has 32 years’ experience in media sales and management working primarily in major metro and midsize community markets. He believes in a servant leadership approach and has focused on developing leaders and teams to reach their full potential.
Bob has held leadership roles with responsibility for sales strategy and execution, training and staff development, including at the Tampa Tribune (vice president, advertising), Gannett Southeast Markets (group sales director), Daytona Beach News-Journal (director, advertising) and The Philadelphia Inquirer (senior vice president, sales).
He has been married for 32 years to Tammy, with whom he has two sons, Brandon and Brian. Bob is also a singer/songwriter who has released two albums of original music.
PRESIDENT
Bill Cotter
President & CEO · Pennsylvania NewsMedia Association
717-703-3076 · billc@pa-news.org
William Cotter is president and CEO of the Pennsylvania NewsMedia Association. He leads the organization’s efforts to support our membership through legislative advocacy, expert resources, and industrywide training. Bill’s passion and enthusiasm for the news media industry spans a 35-year career of advertising and sales leadership experiences with Pennsylvania-member organizations.
Bill earned a B.S. degree in communications from Clarion University and is happily married to Jeanne for 36 years. They have three children and four grandchildren. In his free time, Bill likes to work in the garden, golf, fish, and root for his Pittsburgh sports teams.
ASSISTANT TREASURER
Diane Brinser
Vice President, Finance
717-703-3064 · dianeb@pa-news.org
Diane Brinser is vice president of finance for PNA, PNA Foundation and MANSI Media. She completes all the tasks that lead up to the preparation of the monthly financial reports. In addition, Diane processes payroll and performs internal human resources responsibilities.
Diane earned a B.S. degree in business education from Shippensburg University. In her free time, she enjoys watching her children participate in their various sports and musical activities.
Directors
Brad Bailey
General Manager · Press Enterprise (Bloomsburg)
(570) 387-1234, ext. 1609 brad.bailey@pressenterprise.net
Sharon Sorg
Publisher · The Herald (Sharon)
(724) 981-6100 ext. 231 ssorg@sharonherald.com
Christie Gardner
Publisher
Ridgway Record, Daily Press
& Kane Republican
814-773-3161
sales@ridgwayrecord.com