The Pennsylvania NewsMedia Association and Local Media Association are proud to offer a FREE 8-week branded content bootcamp beginning Aug. 1

We’re currently seeking applicants from local media companies who would like to grow their branded content initiatives and create new, recurring revenue while collaborating with other publications and helping the industry at large.

View the recent announcement provided by Tanya Henderson, PNA Foundation Executive Director, and Julia Campbell, Chief Transformation Officer with LMA, giving a preview of the course that will increase your bottom line.


  • Training – Access to sales training to launch content marketing products
  • Products – Access to turnkey audience sales products and collateral
  • Consulting – Project managers and experts in the industry will serve as coaches
  • Revenue – This bootcamp will put you in position to close new business with new revenue


  • Dedicated Staff – Our team will be available throughout the process and will help with packaging, pricing and presentations
  • Sales Products – Choose which turnkey lifestyle series products you’d like to sell…or bring your own
  • Reporting – We will ask for weekly updates, record your progress and communicate with the industry


  • Weekly Calls – Each team will participate in group calls weekly, and additional one-on-one support
  • Branded Badge – Our content marketing video curriculum is quick and easy. Participants receive a Branded Badge
  • 8-Week Bootcamp – The bootcamp will take 8 weeks from start to finish. Start date: 8/1/24.

Deadline to apply is July 25.