PNA held its annual Advertising Conference, Sept. 16-18, 2026, in State College. We appreciate you taking the time to attend and participate in this event. We hope you enjoyed the timely sessions, awards luncheon, the after-hour events and camaraderie. Building these relationships and networking are valuable as we work together towards a better future. View the 2026 Conference Program.
Save the date! The 2027 Advertising Conference is scheduled for Sept. 15-17, in State College.
Here are the speaker decks from the event for your reference:
- Ryan Dohrn’s sessions: AI-powered media sales management: Top 10 Ways to Use AI to Lead, Coach and Grow Revenue AND 10 Habits of High-Performing Media Sales Leaders
- Carole DeAngelo session: Beyond Sponsorships: Building Strategic Brand Partnerships Through Events
- David Wells session: Field of Dreams: Build Relationships…and the Business Will Come
- Burke Noel session: Navigating the Shift: Building Revenue in a Digital-First World
- Steve Sampsell and PSU faculty session: Hiring for the Future: How Colleges are Preparing the Next Generation of Media Professionals
- Iain Christie session: Growing Audience and Revenue with the Google News Initiative – please complete this GNI survey.
Questions? Email Teresa Shaak or phone 717.703.3003.
