Events

Imitation is the sincerest form of flattery – proven products and promotions that you can replicate at your publication

Imitation is the sincerest form of flattery – proven products and promotions that you can replicate at your publication Why…

You’ve heard of KISS? Now learn about DISS – Digital Inventory Sales Simplified!

You’ve heard of KISS? Now learn about DISS – Digital Inventory Sales Simplified! Does the thought of selling digital…

The best of the best sales superstars share their secrets for advertising success

The best of the best sales superstars share their secrets for advertising success Do you ever wonder how some sales…

2022 Capitol Crash Course

An insider’s guide to how Pennsylvania’s state government works. From the Governor to representatives and senators to lobbyists to open…

A Primer on the NewStart Program and How It Can Help Community News to Endure

Do you want to own a weekly or daily newspaper or aspire to start your own print or online publication? …

PA’s Right to Know Law: Best Practices for Access

During this jam-packed session, we’ll not only review the basics of the Right to Know Law, but also explain other…

Cops, Courts and Crime: How to Transform Your Public Safety Coverage

A discussion of how public safety coverage can become people-centered and community-based to help create more three-dimensional journalism and repair…

Revenue Generation: Why Bother With Political?

Why bother with political advertising? For one thing, political is a multi-billion dollar category and it just keeps growing! Our…

Branded Content: The Business of Storytelling

Join us for an energetic 60-minute session where we’ll explore why branded content is so effective for media organizations. We’ll…

Enhancing Newsroom Diversity Efforts through Source Data and Auditing

As the conversations about race, equity and inclusion continue, Pennsylvania newsrooms are working to acknowledge and improve their diversity efforts. …