Industry Advocacy Campaigns
The Pennsylvania NewsMedia Association has developed statewide marketing campaigns designed to emphasize newspapers’ credibility, hard work and dedication to community. These campaigns include print and digital components, as well as editorials.
PNA members are encouraged to use these materials and can customize them by inserting their logos/photos.
Contact communications@pa-news.org with any questions or feedback.
Sunshine Week Advertising Campaign 2021
Each year in March, news media organizations across the country take this time to highlight the importance of transparency in our government, and we underscore the vital work our journalists do to…
Read MorePNA Seasonal Advertising Tools
Spring Advertising Sales Flyer There are seasonal fluctuations in sales for most types of business. The Pennsylvania NewsMedia Association (PNA) has identified 12 key categories that historically have a higher volume of…
Read MoreWHAT MATTTERS INDUSTRY ADVOCACY CAMPAIGN
PNA Launches “What Matters” Advertising Campaign Amidst all of the commotion and distractions that are plaguing our communities and our nation, local community newspapers remain committed to providing fair, factual and balanced…
Read MoreUNITED WITH YOU – HEALTHCARE AD CAMPAIGN
As we celebrate the holiday season, Pennsylvania newspapers and healthcare associations across the commonwealth are united in asking everyone to do their part to help stop the spread of COVID-19. Together our…
Read MoreNational Newspaper Week 2020
Each year during the first week of October, our industry celebrates National Newspaper Week. It is a time for us to recognize and thank all who contribute to producing the “daily miracle.”…
Read MoreTrust in Newspapers
In the past few weeks, more than 1,000 businesses nationwide have suspended all paid advertising on Facebook to protest the fact that the social media giant is not doing enough to combat…
Read MoreUnited With You Statewide Ad Campaign
Calling all PNA Members to Unite! In a show of unity, we are asking all PNA members to run the same “United with You” front page design on the day of your…
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