Industry Advocacy Campaigns

The Pennsylvania NewsMedia Association has developed statewide marketing campaigns designed to emphasize newspapers’ credibility, hard work and dedication to community. These campaigns include print and digital components, as well as editorials.

PNA members are encouraged to use these materials and can customize them by inserting their logos/photos.

Contact with any questions or feedback.

2022 National Newspaper Week Ad Campaign

The Times of Your Life – Newspapers Chronicle Your Journey No matter your stage in life, your local newspaper has the content that is most meaningful to you. Whether you are looking…

Read More

PNA Seasonal Advertising Tools

Spring Advertising Sales Flyer There are seasonal fluctuations in sales for most types of business. The Pennsylvania NewsMedia Association (PNA) has identified 12 key categories that historically have a higher volume of…

Read More


PNA Launches “What Matters” Advertising Campaign Amidst all of the commotion and distractions that are plaguing our communities and our nation, local community newspapers remain committed to providing fair, factual and balanced…

Read More


As we celebrate the holiday season, Pennsylvania newspapers and healthcare associations across the commonwealth are united in asking everyone to do their part to help stop the spread of COVID-19. Together our…

Read More

National Newspaper Week 2020

Each year during the first week of October, our industry celebrates National Newspaper Week. It is a time for us to recognize and thank all who contribute to producing the “daily miracle.”…

Read More

Trust in Newspapers

In the past few weeks, more than 1,000 businesses nationwide have suspended all paid advertising on Facebook to protest the fact that the social media giant is not doing enough to combat…

Read More

United With You Statewide Ad Campaign

Calling all PNA Members to Unite! In a show of unity, we are asking all PNA members to run the same “United with You” front page design on the day of your…

Read More