Training

Biosolids – What your community needs to know and will never want to forget

The value of biosolids treatment, processing, and land application for all Pennsylvanians is something of a lesser known fact, yet…

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2022 News Media Business Summit

  The Pennsylvania NewsMedia Association and PNA Foundation are working with 360 Media Alliance, Editor & Publisher,  I-SCMA, and a…

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PNA Women in Leadership Roundtable

Join PNA for our Women in Leadership Roundtable PNA’s newest roundtable – Women in Leadership – provides an excellent opportunity…

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Advertising Laws: The Top Ten (and more) Legal Issues You Should Know

Melissa Melewsky, PNA’s Media Law Counsel, offers valuable information on the laws of advertising. She’ll highlight some of the most…

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From Once Upon a Time to the End: Tips for Keeping Readers Engaged in Your Stories

Or as journalists say, from the lead to the kicker. This session explores why beginnings and endings are so important…

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Tips and tricks for hiring and retaining a successful advertising sales team

Tips and tricks for hiring and retaining a successful advertising sales team One of the most challenging aspects of being…

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Accentuate the positive and eliminate the negative – how to build a positive readership message to increase advertising sales opportunities

Accentuate the positive and eliminate the negative – how to build a positive readership message to increase advertising sales opportunities …

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Imitation is the sincerest form of flattery – proven products and promotions that you can replicate at your publication

Imitation is the sincerest form of flattery – proven products and promotions that you can replicate at your publication  Why…

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You’ve heard of KISS? Now learn about DISS – Digital Inventory Sales Simplified!

  You’ve heard of KISS? Now learn about DISS – Digital Inventory Sales Simplified!  Does the thought of selling digital…

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The best of the best sales superstars share their secrets for advertising success

The best of the best sales superstars share their secrets for advertising success Do you ever wonder how some sales…

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