Advertising in News Brands
Advertising in News Brands
Advertising effectiveness increases when using news brands
Advertisers using news brands over the past decade saw a significant uplift in ad effectiveness and profit growth according to a report by Newsworks titled “Trust: More than a feeling.” The increased trust in news brands by consumers translated into increased sales and market share. PNA has created a sales support sheet to highlight why this is true.
Fill out the form below to download the sheet.
*Note: Log-in is required to access these resources.
Do you need your PNA username and password? Email info@panewsmedia.org with your name, title, email, and phone number. We will be happy to supply you with your credentials.