Advertising in News Brands

Advertising in News Brands

Advertising effectiveness increases when using news brands

Advertisers using news brands over the past decade saw a significant uplift in ad effectiveness and profit growth according to a report by Newsworks titled “Trust: More than a feeling.” The increased trust in news brands by consumers translated into increased sales and market share. PNA has created a sales support sheet to highlight why this is true.

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Advertising in News Brands Sales Support

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